Monetize Lookbooks and Pressbooks
Pageturn clicks that generate Ad refresh cycles.
1. Have a header and a footer banner ad in each book placement (iFrame).
2. Pageblend triggers Ad cycles in the page, new ad with every book page-turn.
For example, the Walking Dead Book got over 1 million page turns in its first 2 months of run-time. This means that each of these 2 ad locations cycled at least 1 million times for 2 million total impressions in a single url in 2 months. Of course, it helps to have a hit TV show.
– font sizes are selected to assure readable outcomes at this scale.
The Madmen Fashion book has been up for over a season and has impressions in the millions.
Adobe leaderboard AD in this screen capture…